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In the race to capitalize on artificial intelligence (AI), Google has made a significant stride with its announcement of the general availability of Duet AI for Google Workspace.
Duet AI is a tool that integrates generative AI features into Google Workspace. It fosters productivity by facilitating text generation 
and summarization, image generation from prompts, and data analysis. This AI-powered assistant is now available across all Google Workspace apps, including Gmail, Drive, Slides, and Docs, enabling organizations to create, connect, and collaborate like never before.
Google's pricing strategy for Duet AI mirrors Microsoft's pricing for its AI assistant, Copilot, at $30 per month per user. This price point likely reflects both the relatively high variable cost of delivering AI at scale and the burgeoning demand from enterprise customers for AI-enhanced productivity tools.
The launch of Duet AI aligns with Google's vision of building the future of work. As part of this vision, Google aims to leverage AI to unlock new ways of working, helping users write, visualize, organize, and connect more meaningfully.
Google is offering a no-cost trial of Duet AI features, allowing interested Workspace users to experience first-hand how AI can revolutionize their productivity and workflow. This strategic move will likely encourage more businesses to explore and adopt AI capabilities within their work processes.