FOP-D Promotion Section
Mitsubishi Electric
As an accomplished international manager, Chris’ passion for automation is unwavering. His experience as a user, manufacturer, and sales/marketer of automation equipment means he has a solid 360° view that helps him to contextualize complex ideas in a relevant way for the target audience. Starting life as a mechanical engineer designing high torque gearboxes he then entered system integration before joining Mitsubishi Electric in a variety of roles from support to marketing in the UK, Germany, and Japan where he now has global responsibility for marketing communication. Chris really lives his company’s slogan of ‘Changes for the Better’.