Infor announced the availability of Infor CloudSuite CRM, a cloud-based application that includes sales, customer service, marketing analytics and reporting tools. Part of the Infor Customer Experience suite of solutions, Infor CloudSuite CRM allows companies to manage the full customer lifecycle in one environment, helping them to capitalize on future sales opportunities and deliver exceptional services. The application’s new, updated technical platform provides a solid foundation for growth and offers a complete view of customer interactions.
Through new and enhanced product capabilities, such as Account Management, Leads & Opportunities, and Quotes & Sales Orders, Infor CloudSuite CRM helps sales teams easily identify opportunities and streamline sales activities. In addition, sales management tools, analytics and proactive alerts help drive accurate forecasting, data-based decision making and effective team and territory management. Integration with marketing automation, Infor OS, email and Google Maps improve user experience and efficiency.
The newest release of Infor CloudSuite CRM is built on Infor’s extensible, framework, Infor Mongoose. This technology shift allows Infor to offer scalable support in an easy-to-use interface where users can tailor the solution to meet their specific needs without fear of updates disrupting their business. With access to better prospect and customer data, sales teams can maximize the impact of every interaction. Real-time access to operational and sales data gives a complete view of customer interactions that enables the sales team and other departments to make informed decisions throughout the sales process and beyond.